Between 2017-2019, Alive and Thrive (A&T) provided technical assistance to the Government of India (GOI) to strengthen the delivery and uptake of antenatal care (ANC) services while carrying out implementation research to better understand how to effectively integrate proven maternal nutrition interventions. These efforts informed the GOl’s design of maternal nutrition program guidelines and identified a feasible package of maternal nutrition interventions-including iron and folic acid (IFA) supplementation, calcium supplementation, counseling on maternal diet, weight measurement, and counseling on breastfeeding–to incorporate into the government’s community-based ANC platform. This brief shares the results of the
implementation research conducted in Uttar Pradesh.